20% off outerwear at Crew Clothing
Back in 1993, a young Alastair Parker-Swift was living an idyllic life – running a thriving windsurfing school during the summer in Salcombe, Devon, and spending the winter months in France as part of the England freestyle ski team.
The windsurfing business was run out of a small shop on Salcombe high street, which provided the perfect opportunity to indulge Alastair’s entrepreneurial spirit. Spotting an opportunity, Alastair sourced some navy and white rugby shirts and, using a local supplier, created the original 93 patch rugby shirt. This first foray into the retail world proved an instant success – stock sold out within days, and after only 10 days of trading in Salcombe, Alastair decided to try and find premises in Cowes in time for the start of Cowes week.
With a week to go, a shop in the midst of renovation was found – the builders were encouraged and cajoled into completing the work ahead of schedule and stock was rapidly sourced. In the end, the shop did open in time for Cowes week – generating sales that exceeded all expectations – and the Crew Clothing Co. brand was born.
Today, these coastal roots and British heritage still remain core to the Crew brand, and although the business has grown significantly – now with almost 80 stores – it is still family run, and remains passionate about creating clothing that epitomises British casual luxury.
Nothing sums up those passions more than Crew’s gorgeous collection of coats and jackets – including the classic and stylish women’s Forres jacket that we’ve pictured above – and now, until midnight on 23 February, you can take advantage of 20% off selected men’s and women’s outerwear.
You don’t have to enter any code – discount is automatically applied at checkout (but cannot be used in conjunction with any other offer) – so just take yourself off to the website, transport yourself to the coast, and choose the luxurious coat or jacket that will help you evoke your own spirit of Cowes.